The art of communicating mood and inspiration.

‘The Bluest Kind of Blues' is the name given to the Autumn/ Winter collection by . A gallery of boards created by the Twenty8Twelve design team are animated to show the details, colours and fabric textures for the season.

The video is used to show the mood and inspiration behind the collection, and is presented to buyers, agents and shop staff. A great communication tool, the video helps explain where influences and ideas for the season come from.


Motion graphics / Video production

Motion design & art direction: Relay Studio

Mood boards: Twenty8Twelve

Project categories: Video

Client: Twenty8Twelve